First let’s take a look at your pictures
- Does your photo follow the Tic Tac Toe rule?
- Is the focus on the product?
Can you see the design from the thumbnail? - Does the color pop and does the item have contrast with everything else in the photo?
- Are you using a proven winning design?
talk about Titles & tags
- Do your tags contain the first word/phrase of your title?
- Does your title start with something you would search to find the product?
- Do your title, tags, and design mesh?
- Are you using the right Etsy category for this product?
Now let's check your pricing
- Are your prices lower than competitors selling a similar product?
- And/or have you dropped the price on an unpopular variant to show a very low price?
- Are you running a 1 day sale at 75% off?
Examples
Here are both good and bad examples of previously discussed points
GOOD
Have one variant cheaper than the rest to get people in the door.
GOOD
Slightly skewed, in focus, and easy to see the design.
BAD
No color contrast and too hard to see the design.
BAD
Does not follow tic tac toe rule.
GOOD
Great example of everything we've covered.
- Offer multiple designs
- Are those designs shown in the thumbnail?
- Set a video for your thumbnail or additional media
Wrong vs Right
Side by side comparison on least efficient way to compose your listing photos versus the most efficient way
